This year, 20 years on from the year 2000, I’m going to celebrate the first year of cinema in the 21st century by looking back at some of the films across the year at the turn of the millennium which took No #1 at the box office for their opening weekends.
This week, released on the weekend of March 31st, DreamWorks’ The Road to El Dorado…
Though containing all of the elements you would imagine might make a rip-roaring, animated comedy adventure, The Road to El Dorado was, surprisingly, one of the biggest initial box office failures of the year 2000.
DreamWorks Pictures, founded by Jeffrey Katzenberg, David Geffen and Steven Spielberg, as an arm of his own Amblin studio, had up to this point been on something of an animated roll. Antz did well in the animated battle with the similar A Bug’s Life, from their rivals Pixar. The Prince of Egypt was a prestige animated picture, with a star cast and a blend of animation and musical picture elements in working to recapture the scale of The Ten Commandments for new audience. The Road to El Dorado was very much designed to follow suit in Katzenberg’s eyes – a sizeable rival to Pixar’s almost immediate, revolutionary skill with Toy Story, and part of a challenge to Disney’s long-held animated dominance.
For whatever reason, it didn’t happen, despite the alchemy that one would consider a recipe for success. Kevin Kline and Kenneth Branagh, both talented comedic and dramatic actors, voicing the lead characters; a clear and recognisable legend and setting with the 15th century and the lost city of gold; and even songs from Elton John & Tim Rice, who helped define 90’s Disney animation with their music for The Lion King. A sure-fire hit would almost certainly be a safe bet and while The Road to El Dorado opened fairly well, second on it’s debut weekend ahead of Nick Hornby adaptation High Fidelity while in the slipstream of the rampant Erin Brockovich, it soon plummeted to a worldwide gross twenty million under it’s hefty, near $100 million budget.
This is probably the main reason The Road to El Dorado has ended up forgotten in the annals of recent animated cinema: nobody went to see it.